Track XM

A research program that gathers feedback from your customers at key points in their journey and works to improve your digital performance. 

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How it can work for you

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Instant feedback

We use live feedback to identify key issues and find opportunities for growth within your existing customer communications.

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Using owned channels

Your existing channels are used to gather feedback on the website within service flows, and through email and chat bots during service completion.

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Proven framework

Track XM leverages the widely adopted Net Promoter  Score to measure micro journeys, including website flows and CRM communications. 

See which other Track Products can help you

A suite of products built to enhance your marketing performance.

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Designed to work

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Constant improvement

Small research that's always-on, rather than large projects done sporadically.

The resulting data and customer insights provide benchmarks and stimulation for constant improvement through user-centred feedback.

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Measured

The widely accepted Net Promoter Score is used to rank the experience impact to the customer. It uncovers a deeper understanding of how an experience is perceived by  customers so the program can be optimised and contually improvedy.

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Accurate 

Real-time feedback is gathered from customers during the moments they’re experiecing the pain points, allowing for an accurate and honest evaulation.

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